The end of one year and the beginning of a new is a time of transition, taking stock, and reflection. It is a time for fresh starts and new beginnings. Gratitude abounds.
Gratitude, indeed. When we started Simply Blue Weddings in 2010, none of us ever imagined the path our journey would take. We spent hours and hours pouring ourselves into the design, content and functionality of the site. We wanted to curate something beautiful and helpful- it was our intention to build an online space to connect engaged couples planning their weddings in Northern Michigan with all of the amazing, service oriented vendors of the region. We felt the work being produced here by local event industry leaders was on par with nationally recognized vendors in well-known destination locations. All the elements were in place - we had a consortium of the best local talent, endless natural beauty and locations, and a growing national recognition of Northern Michigan as a sought after destination for weddings. All we needed was a well-designed, cohesive space to connect engaged couples to the magic that is Northern Michigan. These vendors -- and this region -- needed to be showcased to a broader audience.
As with all small business ventures, we have had missteps and mistakes, heartbreak and home runs. It has been quite the ride but one that brought much more than digital code and pretty pictures. We have met so many great people though the years as the website and local wedding industry matured simultaneously. As the demands of Simply Blue grew, so too did the demands of our individual businesses -- A Day in May Events, Weber Photography and Epicure Catering & Cherry Basket Farm. We have learned so much from this process, and from one another, but it is time to pass the torch. It became pretty apparent within the last year that Simply Blue needed (and quite frankly, deserved!) a fresh start, one that would come from someone who could give more to the beliefs and core that Simply Blue Weddings stands for than the three of us could.
But who would this person be? It was a tall order. This person needed to have a trained eye for design , be familiar with the local wedding scene, and be a skilled writer and blogger. Above all else this person had to be a self-starter and possess a strong work ethic. We were looking for someone to honor the work and the original intention of the site, but who could take it to the next level and make it even better for engaged couples by making it their own? Enter Rachel Moger of Sincerely Ginger Weddings.
We are thrilled to introduce Rachel to you as the new owner and creative director of Simply Blue Weddings. One look at Rachel's background will illustrate why she was a natural choice for the job: she has a degree in Business Administration and Entrepreneurship, runs her own successful planning company and blog, and her event design and styling work has been recognized by national industry leaders. But that is all on paper. Once you meet her in person, you realize that this beautiful, bubbly and always smiling woman values what is truly important - personal relationships, collaboration and drawing inspiration from her surroundings. She possesses what we as founders feel is essential to the long term success of Simply Blue- an inherent and deep love for Northern Michigan and it's people, and a desire to help elevate the local wedding industry to recognition on a national level. We could not be more excited that Rachel and her team will usher Simply Blue into a new era with fresh eyes and fresh ideas!
Gratitude, Indeed, yes. We could not be more grateful for the journey and the opportunity for new beginnings. We are so proud of the relationships we have built and the knowledge that the collaborative spirit with which SBW was founded will continue under the direction of Rachel and Margaret at Sincerely Ginger Weddings.
Cheers, all. Here's to new beginnings! With love and gratitude,
Cammie Buehler, Alicia Caldecott and Cory Weber